Sony is shifting the production of its high-end smartphones to third-party manufacturers, starting with the Xperia 1 VII 5G. While Sony won’t build the phones itself anymore, it’s keeping control over ... Goodbye Sony Ericsson, hello Sony smartphones.

Context Explanation

By purchasing the other half of its cell phone business from Ericsson, Sony hopes it can become a mobile powerhouse on its own. Sony will pay 1.05 ... Sony Xperia phones make up just a tiny fraction of the overall smartphone market, and the brand isn’t exactly exuding confidence in its future. Sony, however, says that Xperia is a “very important” ...

Insight Material

MSN: Sony plans a pivot to content creation; Report hints at smartphone sensors in "new types of cameras" while expanding global shutters for mirrorless Sony plans a pivot to content creation; Report hints at smartphone sensors in "new types of cameras" while expanding global shutters for mirrorless It wasn’t very long ago that Samsung announced their plans to cut back their smartphone line-up –this time, it’s Sony doing the same thing. Where once it seemed like Sony was on top of the tech world ... Digital Trends: A future Xperia smartphone may have a Sony-made processor inside Sony may be exploring the possibility of producing its own smartphone processor, according to new rumors. The report comes from DigiTimes, an industry publication that can sometimes be right on the ... PlayStation games on your smartphone?

Final Conclusion

Sony is setting up a new company to make that dream a reality. Sony announced Thursday that it will form a subsidiary called ForwardWorks to develop games for iOS ...